PR & Brand Partnerships

We spotlight fashion brands worth knowing — the kind that make people ask, ‘Where did you find that?’

The Fashion Directory is a curated space designed to help style-conscious shoppers discover brands that speak to who they are (or who they’re becoming). Every brand featured is handpicked — from cult favourites and sustainable pioneers to under-the-radar labels with something to say.

Why be part of it?

  • Curated exposure in a directory built for brand discovery

  • Independent editorial write-ups that capture your essence, not just your product line

  • SEO-optimised brand pages to boost visibility across search engines

  • Affiliate integrations to drive traffic and conversions

  • Newsletter features, social callouts, and placement opportunities

Whether you’re emerging, established, or somewhere in between, if your brand has a story to tell — we want to help tell it.

Desk with a laptop, a speckled coffee cup and saucer, a book, a closed notebook, a paper bag, and a Starbucks cup, with a magazine underneath on a dark wooden table.

Ways we work with brands:

Showcased listings

Get a full profile in our directory — including a summary, FAQ, affiliate links (if applicable), and links back to your own site. All listings are editorially written and tailored to your aesthetic.

How It works:

Being showcased in the directory is completely free.

That said, we do like to keep things curated — so all submissions are reviewed to make sure the brand fits the overall vibe (style, values, quality, you get the idea). We’re looking for brands people will genuinely connect with, not just click on.

You can submit your brand here.

If approved, your profile will include:

  • An editorial brand summary

  • Long-tail keyword FAQs

  • Sustainability and sizing info

  • Affiliate links (if applicable)

Premium features:

Want homepage placement or a spotlight in our email newsletter? Premium options are available to boost your visibility even further.

Affiliate partnerships

We work with affiliate networks like Awin, Skimlinks and more. If you’re set up for affiliate marketing, we’ll integrate links into your profile and relevant content, driving tracked traffic and sales.

Press & editorials

We welcome press and launch news, or a deep-dive blog post about your brand, story, or standout pieces
— just know we only cover what aligns with our audience and ethos.


PR & Gifting Policy

We’re open to receiving PR gifting or samples, and if we love the product, we may shout about it — through the Journal, newsletter, or socials.

That said, gifting doesn’t guarantee coverage. We only feature what aligns with our aesthetic and what we genuinely rate. Simple as that.

Let’s collab

If you’re a brand, PR agency, or affiliate manager and you’re interested in being showcased, featured, or just fancy a chat — drop us a line: