St. Agni
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Summary:
Owned by: Founded by Lara and Matt Fells
Based in: Australia
Has a presence in: Australia, USA, UK, Europe
International Shipping?: Yes
Price range: Premium
Caters for: Womenswear, Unisex
Style: Minimalist, timeless, neutral tones
St Agni is all about minimalist luxury, designed for those who love effortless elegance. The brand crafts timeless pieces with neutral tones and a clean aesthetic. High-quality natural materials like linen and leather define their collections, making each garment feel elevated yet easy to wear. St Agni’s commitment to sustainability is evident in their emphasis on slow fashion, creating pieces meant to last. Customers often praise the brand for its relaxed silhouettes and true-to-size fits, perfect for day-to-night transitions.
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The Details:
Founded in 2014 by Lara and Matt Fells in Byron Bay, Australia, St. Agni has become synonymous with effortless minimalism and coastal-inspired fashion. Named after Lara’s grandmother, Agni, the brand’s story reflects heritage, craftsmanship, and a deep-rooted appreciation for quality over quantity.
What started as a small collection of hand-woven leather accessories has evolved into a globally recognised fashion label offering ready-to-wear collections, footwear, and accessories. St. Agni is celebrated for its timeless silhouettes and natural fabrics, blending ease with understated luxury.
Aesthetics:
St. Agni’s design language is unmistakably minimalist, with a nod to modern coastal living. The brand’s collections feature neutral colour palettes - think muted beiges, soft whites, earthy browns, and timeless blacks. The pieces are intentionally understated, designed to transcend seasonal trends and become staples in a curated wardrobe.
Their signature aesthetic can be described as:
Relaxed yet tailored silhouettes: Flowy dresses, tailored trousers, and structured blazers.
Effortless layering pieces: Soft linen shirts, minimalist knitwear, and oversized coats.
Artisanal-inspired footwear: Minimalist sandals, slides, and leather loafers handcrafted with care.
St. Agni’s pieces evoke a sense of quiet luxury, balancing simplicity with thoughtful design details like clean cuts, subtle textures, and asymmetrical hemlines. Wardrobe versatility is at the core of their design philosophy, with items that transition seamlessly from casual daywear to elegant evening looks.
Sustainability:
St. Agni’s commitment to sustainability runs deep. The brand’s production processes focus on:
Natural and biodegradable materials like linen, organic cotton, and vegetable-tanned leather.
Ethical craftsmanship, working closely with artisan communities to ensure fair wages and safe working conditions.
Limited production runs to avoid overproduction and reduce waste.
Plastic-free packaging, with compostable or recyclable materials used whenever possible.
Their dedication to slow fashion and timeless design ensures that every piece is made with longevity in mind. Rather than following fast-moving trends, St. Agni designs with purpose, crafting clothing meant to be cherished season after season.
Customer Experience & Sizing:
St. Agni is known for its true-to-size fit, particularly for clothing such as tops, dresses, and trousers. Customer reviews frequently highlight the flattering and comfortable fits, with many pieces designed to have a relaxed, slightly oversized feel - perfect for layering or achieving that effortless, undone look.
Footwear sizing can be a little trickier. While most shoes fit true to size, some of their popular woven leather sandals and loafers have been noted by customers to run slightly small due to the nature of handwoven leather. For a roomier fit, sizing up by half a size is often recommended for closed-toe shoes.
For the best experience, St. Agni’s website provides detailed sizing charts and fit guides on individual product pages, offering transparency and reducing the likelihood of returns.
Why Choose St. Agni?:
With features in major fashion publications like Vogue, Grazia, and Harper’s Bazaar, St. Agni has cemented itself as a go-to for modern minimalists seeking refined, effortless style. Their collections are perfect for those who value quality, thoughtful design, and sustainability in every detail.
For conscious fashion lovers looking to curate a timeless wardrobe built on quality, functionality, and enduring elegance, St. Agni is a brand that stands the test of time - in both style and sustainability.
